In Strategically Virtual: Providing Job Search Support in COVID, Michele Martin of the Heldrich Center presented a three-tier model for working with individuals who are unemployed. This model emphasizes expanding beyond labor exchange and basic job search skill development, such as résumé writing and interviewing workshops. It encourages the public workforce system to adopt more human-centered, holistic approaches to working with job seekers that center safety, care, community, and coaching as primary service strategies.

In a new brief, Strategically Virtual: Implementing Job Search Services in a Virtual Environment, Martin shares strategies for implementing the three-tier model in a virtual environment, using technological tools to reach a broader audience of job seekers and leveraging technology to provide the supports that job seekers most need. The brief also discusses some key shifts in service delivery that agencies should consider to support the core needs of job seekers.